It’s Time to Upgrade to Google Analytics 4 for Better Insight

Reads: Don't Lose Your Data. T/G can help! Under which is the logo for Google Analytics 4.

Google Analytics 4 Approaches

On July 1, 2023, standard Universal Analytics properties stopped processing data. There is still time to upgrade to Google Analytics 4 (GA4), but you need to act now to ensure you have access to the most effective tools to track and analyze your website’s performance.

Why upgrading to Google Analytics 4 is important:

Failing to upgrade to GA4 will not just mean you can’t access the powerful new tools and features of GA4, you will also lose data access and the ability to track users.

Ready for GA4? We are too.

Tayloe/Gray is here to help you upgrade your Google Analytics to GA4, and provide any necessary training you might need to make the most of the new features. The price for this upgrade service is $500. Additional training is available at our standard hourly rate.

This service includes:

  • Upgrade Universal Analytics Property to GA4
  • Link GA4 Property to Google Tag Manager
  • Create Conversion Tracking (Purchases, Form Submissions, etc)
  • Link any Paid Advertising Platforms to GA4
  • Upload Relevant Historical Data from Universal Analytics into the upgraded GA4 Property
  • Ensure Client Has Access to Account

As well as the following training provided:

  • How to Login to GA4
  • How to Navigate GA4
  • Adding / Removing Users
  • Where to Find User / Page Activity
  • Where to Find Conversion Data

Next Steps:

Please reach out to our T/G Accounts Team at to schedule your upgrade. We look forward to helping you take your digital marketing to the next level with Google Analytics 4.