Digital Marketing

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Marketing

Today, digital marketing is a key element in any marketing strategy. When you work with Tayloe/Gray, we’ll help you understand, implement, and win with digital marketing. We have experts in-house for display, mobile, video, social, search, streaming, native, and more. From planning to placement & execution to reporting, T/G has you covered.

Email Campaigns

Developing an email strategy is essential for building and nurturing customer relationships, driving engagement, and achieving marketing objectives. Email marketing provides a direct and targeted communication channel that delivers measurable results and contributes to brand growth and customer loyalty.

Through the use of robust analytics, we can track open rates, click-through rates, conversion rates, and more. This data helps us measure the effectiveness of your campaigns and make data-driven decisions that impact your bottom line.

Work with Tayloe/Gray to nurture new leads and keep your existing customer base engaged with our Email Marketing Campaigns.

Programmatic Display

Programmatic display advertising offers targeting precision, efficiency, automation, and data-driven decision-making. It enables our team at Tayloe/Gray to optimize campaigns, improve ROI, and deliver more personalized and relevant ads to their target audience in real time.

Using our selection of third-party partnerships, geofencing and custom audience identification, we can direct your ads specifically and efficiently to the right audience at the right time. At Tayloe/Gray, we ensure your ads get the attention it deserves.

SEO

Developing an SEO strategy is essential for improving your website’s online visibility, attracting targeted traffic, and building a strong online presence. A well informed SEO strategy will contribute to increased brand awareness, credibility, and business growth over the long term.

Our Digital Marketing experts at Tayloe/Gray can help your website rank higher in search engine results pages for relevant keywords. This increased visibility will drive more organic traffic to your site, making it easier for potential customers to find you when searching for your products and services.

PPC (Paid Search)

Our PPC strategies at Tayloe/Gray can deliver rapid and measurable results, precise audience targeting, and the ability to adapt to changing circumstances. It provides a direct and controllable way to achieve your marketing goals, drive conversions, and maximize your online presence.

Unlike organic search efforts, PPC campaigns can deliver instant results. Your ads can appear at the top of search results shortly after launching, allowing you to start attracting traffic and potential customers right away.

Our team at Tayloe/Gray is well-versed in a wide range of industries, producing results for both B2B and B2C clients, while scaling their marketing efforts to new heights.

CTV/OTT

In a world full of screens, our CTV strategies at Tayloe/Gray ensure that your message cuts through the noise. Our team can leverage these emerging digital channels to reach and engage your target audience. Tap into the growing trend of streaming content consumption while delivering targeted, engaging, and data-driven advertising experiences.